Personal Branding

Personal Branding – Stand Out, Be Remembered, and Lead Your Career
Course Description:
This Personal Branding course is designed to empower participants with the essential tools and mindset to build a strong, authentic, and professional identity. Over 15 hours of interactive learning, participants will explore how to identify their unique strengths, craft their personal message, and create a consistent brand across both offline and digital platforms.
Through practical exercises and real-life examples, participants will develop the confidence to express their value clearly, attract the right opportunities, and leave a lasting impression in any professional setting. The course integrates storytelling, communication, and digital presence to help learners live their brand with purpose and impact.
Course Objectives:
By the end of this course, participants will be able to:
1. Understand the concept and importance of personal branding in today’s competitive environment.
2. Define their unique value proposition by identifying strengths, values, and personal mission.
3. Determine their target audience and craft an effective, authentic message.
4. Build a compelling LinkedIn profile and write a professional bio that reflects their brand.
5. Apply personal branding techniques in interviews, networking, and daily professional interactions.
6. Avoid common personal branding mistakes and update their brand as their career evolves.
Target Audience:
This course is suitable for:
- University students and recent graduates entering the job market.
- Entrepreneurs and freelancers looking to build a strong digital and personal identity.
- Trainers, consultants, and educators seeking to expand their professional visibility.
- Job seekers and professionals aiming to grow their influence and career opportunities.
Subject: Business Development, Personal & Organizational Development.
Experience: Extensive Experience in Post Graduate Education & Training.
Locations: Egypt & Gulf.
Teaching Platforms: Academic Institutions and Training Organizations.
Summary:
Dr. Noha is a collaborative and result-oriented individual with excellent Experience and knowledge of more than 16 years in Sales, Marketing, Business Development, and Training. Managed and delivered course programs in many Sectors (Government, Healthcare, Retail, and Education) and many business environments in (Egypt & KSA).
Credentials:
- Studying PhD in crisis and risk management – Cairo University.
- Holding Executive Master of Business Administration (EMBA) degree - Alexandria University.
- Curriculum is accredited by Georgia State University.
- Certified Strategy for Management Consultants & Business Analyst (SMCBA).
- Certified Financial Awareness Trainer Program (CFAT). under the National Strategy for Non-Banking Financial Education and Culture
- Certified Train of the Trainer Professional (TOT).
- Certified and trained by 5 National and International bodies (IHS, NASP, IEEE, AASTMT, EAAC )