How to Start Your Small Business Right

How to Start Your Small Business Right, Using Financial Analysis Tools.
Course Description:
This program is designed to meet the market needs, which are summarized in developing the basic skills of professionals working in the field of non-bank financial and funding services in small and medium-sized enterprises. It focuses on studying financial aspects to support companies by qualifying specialized technical staff capable of making the appropriate financial decisions at the right time.
Target Audience:
This program is aimed at all staff working in financial departments, audit departments, and credit departments for small, medium, and micro enterprises.
Program Objectives:
1. To understand the components of the financial accounting system, including accounting assumptions and principles, which are as follows:
Accounting Assumptions:
(1) The Assumption of Separate Entity
(2) The Assumption of Continuous Concern
(3) The Assumption of Stable Currency Unit
(4) The Assumption of Periodicity
Accounting Principles:
(1) The Historical Cost Principle
(2) The Revenue Recognition Principle
(3) The Matching Principle (Matching Revenues with Expenses)
(4) The Prudence Principle
(5) The Consistency Principle
(6) The Full Disclosure Principle
(7) The Objectivity Principle
(8) The Relativity Principle
2. To understand the financial statements of companies in light of Egyptian accounting standards and the latest trends in internal auditing from the perspective of financial risks.
3. To familiarize with financial ratios and indicators through the financial analysis of company financial statements, which include,
First: Liquidity Ratios, including (Current Ratio, Quick Ratio, Receivables Turnover, Inventory Turnover)
Second Tests of Solvency, including (Times Interest Earned, Debt-to-Equity Ratio, Equity Ratio, Return on Sales, Return on Assets & Return on Ownership Equity)
4. To understand the sources of funding for small and medium-sized enterprises.
5. To understand cost control methods and budgetary oversight.
6. To understand the importance of the breakeven point for companies, as well as the financial and economic analysis of projects.
7. To familiarize with methods for analyzing working capital, net working capital turnover, and the breakeven point for companies through the analysis of fixed costs, variable costs, and sales.
8. To work on practical case studies to prepare financial indicators for companies in the Egyptian market during the program.
Evaluation:
This course is suitable for all levels, from beginners to advanced learners.
The trainees will be evaluated as follows:
1. 20% for participation
2. 80% for practical case study exercises within the classroom
3. Participants must score at least 50% on the final exam, with a maximum of two retakes attempts.
Course Material:
We will be providing the study material needed for the entirety of the course.
Trainees will be required to:
o Print the provided material for their own use.
o Bring a notebook or any note-taking means as per comfort.
Dr. Emad Zafrani has a professional specialization in Financial Management and Financial Analysis. Dr. Emad is a certified lecturer in corporate and personal financial management with over 25 years of expertise in financial management, compliance, and organizational governance.
Dr. Emad is the author of the book "Constituents of the Modern Accounting System and Methods of Modern Economics Evaluation for Investment Projects".
Dr. Zafrani Academic Qualifications;
- PhD from the American University of London, UK, in Methods of Modern Economic Evaluation for Investment Projects.
- MBA from the American University of London, UK, in Quality Management Systems.
- Diploma in Chartered Auditing & Taxing from Cairo University.
- Fellow of the Society of Accountants & Chartered Auditors of Egypt (ACAEG)
- Fellow of the Saudi organization for certified public accountants.
- Member of the American University in the UK in the sector of Business & Information Technology.
- Accredited member of the teaching staff of the Chamber of Commerce in KSA for SMES.